The manager at a national association needed to redesign their monthly newsletter and had no formal budget to do so.

The newsletter (left, top) had not been redesigned in years. Its current typeface, colors, and layout gave it a dated look and created a perception of irrelevance.

The manager wanted to update the look and feel without impacting the regular production schedule and without incurring any substantial, additional expense.

NICHEPUBS provided this.

NICHEPUBS had already been selected to produce a daily newsletter (left, middle) for this organization's annual conference and proposed using the design from the conference as a basis for redesign.

NICHEPUBS designed a brand new, 4-color template for use with the daily newsletters, then repurposed it to create a 2-color template for ongoing production (left, bottom).

To round out the redesign, various department icons & logos were created giving the title and updated look and feel with no formal budget for redesign.